New owners, new coach: but what actually is the point of Gold Coast Titans?…. full details 👇
The Gold Coast Titans have long struggled to define their identity in the NRL. Despite new owners and a new coach, the same question lingers: what is the point of this team? Since their inception in 2007, the Titans have failed to become a consistent force in the league. They’ve cycled through coaches, marquee signings, and rebuilds, yet rarely escaped the bottom half of the table.
The club was meant to be a symbol of rugby league’s future on the glittering Gold Coast—a region rich in talent but notoriously fickle in support. Instead, it has become a cautionary tale of potential unfulfilled.
New ownership brings financial stability, and coach Des Hasler offers pedigree, but the Titans remain in search of relevance. With no premierships, limited finals appearances, and a transient fan base, the team risks becoming little more than a development club for bigger, more successful franchises.
Their purpose should be to build a strong local identity, develop grassroots pathways, and create a culture of resilience and ambition. Until then, the Titans will continue to be seen not as a genuine contender, but as a team merely existing on the NRL map—visible, but direction
less.
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